I spent the majority of my working career in the print industry in a family owned printing company called Wolk Press. The company was acquired by a large corporation and after a lifetime commitment, I was handed my pink slip in 2008 with no severance package. I did not know it at the time but I had already started my new career in photography, fulfilling studio work for some of businesses in smaller companies.
My particular field in print was in prepress, I was instrumental in bringing my previous employer up to speed in Photoshop and color management, but even with my high levels of skills, I could not find employment. I decided to follow my passions and moved from printing to photography as my new profession. I spent five years below the poverty line, barely holding on to my house before I started making a living wage.
In 2013 things changed, I had been perfecting my niche in real estate and architectural photography and was getting noticed. My background in lighting and studio photography allowed me the opportunity to produce images of magazine quality for my clients, and by 2014 I was actually making more money with my photography that I could have ever made in printing.
My particular field in print was in prepress, I was instrumental in bringing my previous employer up to speed in Photoshop and color management, but even with my high levels of skills, I could not find employment. I decided to follow my passions and moved from printing to photography as my new profession. I spent five years below the poverty line, barely holding on to my house before I started making a living wage.
In 2013 things changed, I had been perfecting my niche in real estate and architectural photography and was getting noticed. My background in lighting and studio photography allowed me the opportunity to produce images of magazine quality for my clients, and by 2014 I was actually making more money with my photography that I could have ever made in printing.
Services
At Wolk Imaging we thrive on the excitement of the creative collaborative process with our clients.
Our goal is to create unique images tailored to the client's needs.
We specialize in studio, real estate, products, customer artwork and portrait photography.
Our goal with Real Estate photography is to portray both the interior and exterior of the property, that will lead to a faster turnover of that property.
Pre-flight, color correction, image manipulation, enhancement and silhouetting to create press ready files for designers and printers.
Our goal is to create unique images tailored to the client's needs.
We specialize in studio, real estate, products, customer artwork and portrait photography.
Our goal with Real Estate photography is to portray both the interior and exterior of the property, that will lead to a faster turnover of that property.
Pre-flight, color correction, image manipulation, enhancement and silhouetting to create press ready files for designers and printers.
Keep it simple.
Colors should be muted rather than bright and loud, and solid colors are usually better than prints.
Light tones in clothing, bright and cheery though they are, are not necessary for a portrait to have a bright and cheery look.
It is also true that dark clothing will not necessarily present a somber mood.
It is the eyes and facial expression that dominate and tell the story.
In photographic portraiture, light colors diminish shadows produces the result that the figure appears slightly fuller.
Colors should be muted rather than bright and loud, and solid colors are usually better than prints.
Light tones in clothing, bright and cheery though they are, are not necessary for a portrait to have a bright and cheery look.
It is also true that dark clothing will not necessarily present a somber mood.
It is the eyes and facial expression that dominate and tell the story.
In photographic portraiture, light colors diminish shadows produces the result that the figure appears slightly fuller.
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